Media
"It doesn't cost you anything, until it costs you everything."
Why would you leave your greatest asset vulnerable or at risk?
Reputation can take a life-time to build and seconds to be torn apart.
It's astounding how many Leaders aren't actively involved in their own reputation strategy, and how so many individuals and organisations leave their reputation to mercy of external forces or simply to chance.
Personal and organisational brand building creates a strategic narrative that fosters Repetitional Capital, that can be your greatest asset when navigating issues.